The CF Toolkits address three main areas that are particularly relevant to fintech startups in emerging markets, that serve the low income customer. We call these companies, “inclusive fintech startups” and we provide hands-on advisory engagements with them directly through the Catalyst Fund. These are the tools we developed to help them during our engagements.

 
 

Trust Creation

Initial idea for a potential scalable product or service idea for a big enough target market.
Initial idea for a potential scalable product or service idea for a big enough target market.

Management

Initial idea for a potential scalable product or service idea for a big enough target market.
Initial idea for a potential scalable product or service idea for a big enough target market.

Data Chops

Initial idea for a potential scalable product or service idea for a big enough target market.
Initial idea for a potential scalable product or service idea for a big enough target market.

 
destacame.cl advisory engagement
 

Who is this toolkit for?

While these resources cater specifically to working with customer, markets and ecosystems in emerging economies, other startups might find as much value in the way we are testing and building out startup resources.

Firms exploring emerging markets could also learn a lot about the specific local contexts and customer behavior through these toolkits.

     

    Why did we create the CF toolkit?

    Running and growing a startup is hard. Doing this in an emerging market is even harder. The CF toolkit was designed to help the management teams better understand: 

    • What are the challenges?  
    • How do you sequence your tasks?
    • How do you assess and measure risk?
     

     
    I found the exercise very useful, especially for PayGo, and I’m going to build on it when I get back to my team.
    — Nick Quintong, CEO of PayGo Energy
     
     

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